I have a confession to make. I don’t believe there’s going to be a zombie apocalypse. I do, however, believe in pandemics, floods, hurricanes, huge power blackouts and slow government responses.
The film industry is a great place for a writer who doesn’t want a full time job. I loved it because I spent a lot of time as a daily, going from show to show on a moment’s notice, working on everything from big feature films to YTV kids’ shows. One tradition I noticed was that when the day was over, the regular crew often said to me, “Thanks for a great day.” There was always a sense of relief and it was a sincere compliment. They were happy that I was the guy the union dregged up, and they wanted me to know they appreciated my work. Eventually I did succumb to the lure of money and worked full time on a bunch of shows, and I always continued that tradition when I had extra crew out to operate extra cameras. Thanks for a great day.
I have a confession to make: I’m not as big a Pearl Jam fan as my wife, or at least I wasn’t until I went to Missoula, Montana. I liked their music before, and I thought they were talented, but I wasn’t a dedicated fan. I didn’t go looking on iTunes for their music.
But excellent marketing changed all that. I’m a lousy marketer, but here’s what I learned in Missoula: