Friday Night’s Alright for Downloads

Temporary Cover for Apocalypse Revolution

At first I thought the Amazon sales report was a mistake. How did the number of downloads get so high so fast?

It was last Friday, and I was running a free promo day for Apocalypse Revolution.  Only 35 downloads had gone out the door by 5:30pm, which was a bit disappointing because the last time I’d run a promo day well over 500 downloads went out the door, selling at a steady clip all day. That was Thrusday, February 16th, so why on Friday March 3rd was it difficult to even give the novel away?

Apparently because people weren’t home from work or school, or perhaps because the novel hadn’t been picked up and listed by one of the many free kindle sites. But like a switch turning on, suddenly everything changed.

I sat down at 9:00pm and opened the Amazon sales report. Boom! It stated that over 600 downloads had flown out the door. I thought it was a mistake, so I refreshed the page only to discover it was now up to 610. I called my wife, and by the time she got downstairs we’d passed 625. The number of downloads kept climbing with dizzying speed until the promo ended around midnight at over 1300 units out the door.

Of course the best part was the next day when the paid sales started moving. The pace was nowhere near as frantic as the free day, but by the end of the weekend I’d sold more than the previous two months combined. Now that’s fun!

The party isn’t over either. I’m still selling today, and my best seller rank is hovering above 9000, which is great news. I may not be rich and famous, but people are seeing my name and paying for my work. That’s a step in the right direction.

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Mike is the author of the 1000 Souls series that includes: Sacrifice the Living, Generation Apocalypse, and Heretics Fall. Warning: they contain violence, adventure, fast-paced action and hopeless love.